I love watching Movie Trailers. It's an obsession of mine. Sometimes I just sit down and watch ten or more movie trailers in one go. I don't know why I love it so much, but I do. Especially if it's a trailer of a movie I'm yearning to see. (Such as A Royal Night out - Oh goodness, all the views that trailer has on Youtube must be mine. I know that trailer embarrassingly by heart.)
I also like watching Old Movie Trailers, because they make me feel like a 40's girl with bobby pins and victory rolls and epaulettes. Despite the fact that my laptop is on my lap as I watch the trailer, heh.
Being such a movie-trailer-obbsessor, I'm proud to announce that I'm rather an expertee. :-) I have observed the very big changes Movie Trailers have made over the past years, and, as promised in my last post, I am here with a hopefully vaguely interesting post on this little topic.
First people, watch this trailer. I chose the old black-and-white trailer of this movie called Captain Blood because I think it's one of the worst old trailers ever. I admire you if you manage to get through it. :-)
Granted, this IS one of the worser ones. But the movie trailers of Gone with the Wind, State Fair or Meet me in St Louis all have similar aspects. Here's a list of old trailer aspects. I love lists. (We're not talking about the film quality here, okay? We're talking about the trailer qualities.) But first, I'll pop another Old Movie trailer here, just because.
~ They're always long. By long, I mean longer than they are interesting. Trailers now make you really upset when they're finished. Trailer then did drag a bit now and then. Seriously, four minutes is too long. It's also strictly something very Vintage and Old-fashioned.
~ The lettering is swirly and bold. When the trailers are colour-movies-ones, the lettering is one of a very bold colour. Strinkingly yellow, often, or flashing orange. And the lettering covers the whole screen. It's gotta be huge.
~ Loads of boasting. Loads of adjectives. Stuff like: "The Best Movie Ever come to the Big Screen." "A Movie that is bound to Charm Many Nations to Come." "Stunning, Brilliant, Captivating, Thrilling." Seriously, they don't stop. The old trailers are filled, swamped, with big swirly adjectives and boasting exclamations. It's pathetic how many 'best movie ever made's there are. It's funny though, but I really think it's over done.
~ Little jokes. Seriously, the trailer makers had fun. For example, in 'State Fair's trailer, when all the actors are listed, at the end of the list we get a shot of the pig and big swirling letters on top of him, saying, 'And our guest star, Blue Boy!' or something like that. Haha. Very funny.
Or sometimes, it's something like in the trailer of 'Roman Holiday' - 'There's a new holiday on your calendar! ROMAN Holiday!'
~ The actors get praised. Stuff like 'Judy Garland is back, and better than ever!' and 'Clark Gable at his best! Handsome! Perfect!' and 'The Singing in the Rain kids together again, and bound to captivate new nations once again!' (With images of the characters smiling behind the words.)
~ A man narrates the trailer. Wow, wooow. You will never find a trailer narrator now. But back then, it was considered very attractive. (Sometimes the man also reads all the adjectives out loud. And it always seems to be the SAME man. I wonder who he was, that Mr Trailer Narrator Man.)
~ Almost full scenes are shown in the trailer. Have you seen the trailer of 'My Fair Lady'? I was so surprised to see how much they showed. Like, entire conversations! Now, you're lucky if you catch two sentences in one shot.
Now, let's have a look at some modern trailers.
I'm going to show you my two favourites. The fun, glorious, Glenn-Miller-music-filled trailer of 'A Royal Night Out' (which as I told you before I AM SO YEARNING TO SEE - it's not funny) and the beautiful chill-giving, goose-bump-giving trailer of the lovely movie 'Testament of Youth'. Are you ready for the beautiful trailers?
By the way, does anyone know HOW you can tell blogger to put Youtube videos in a larger size onto my blog? Other people manage this, but I have no idea how to.
~ Fast Paced. We don't realise these trailers even take time in our life. Before we know it, it's over, and it only feels like two seconds. Seriously. Tiny bits of scenes race in front of our eyes one after another. (Normally they make sure to show us that there's some kissing, hehhh. :-P)
~ Good backgroud music. Music makes the trailers super good, and it's the background music in Trailers that has really improved. I love how the music builds up the the end of the trailer and then suddenly stops with a big and epic sudden stop.
~ Epic words. Such as LOVE *insert super short clip of a kiss*, HOPE *insert a super short clip of crying people*, and REDEMPTION *insert super short clip of something else.* Or something else that pops up a lot is this particular sentance: 'In a World of Rules and Tradition...'. They make it fast paced and THRILLING. (But they don't insert long lists of adjectives.)
~ We hear the characters say quote worthy things. Such as 'I can't live without you!' (*snort*) and other such things we hear in every movie but remain awesome and epic.
~ It tells you at the end when it comes out. We all know the 'THIS CHRISTMAS' or 'COMING MAY 15th' thing. That's something the trailer makers now find very important. Dates.
How do you think the trailers have improved? Or do you prefer the old ones? I personally think the trailers now are more captivating. Sometimes, you know, less is more. Or more is less, whatever you like. :-)
Do you like to watch Movie Trailers?